CHIP SHORTAGE - HOW CRUCIAL IS IT FOR AUTOMOTIVE INDUSTRY?

 “It was a time when you switched on the ignition of your car, all that happened was that your engine was fired up and made it run. At present, your stereo system will undoubtedly light up, link your smartphone with Bluetooth and allow you to make calls via an audio assistant or play music from your phone that you can hear from the speakers of the car. All of this intelligent feature is driven by semiconductors or chips, as frequently referred to as in the automotive industry”

Everybody questioned their purchase habits and decisions about the COVID-19 pandemic a year ago. In the local shops, the stock of toilet paper disappeared and items required for homework like tables and chairs were also difficult to find. Others suffered more catastrophic situations like layoffs and job losses, and some used to harvest and scalp on demand.

While it was encouraged to stay at home, the automotive industry faced major losses and cut production. This move a year ago remains in the midst of a worldwide microprocessor and semiconductor scarcity that is slowing down the ability of numerous automakers to produce new products in 2021.

Read More :- https://www.pukkapartners.com/insight/chip-shortage-how-crucial-is-it-for-automotive-industry

Major Market Highlights:

  • The aim is to introduce the high networking capacity and huge computing power chips for fully independent cars. AQUANTIA CORP. and NVIDY CORPORATION are. Furthermore, in a transaction worth about USD 35.0 billion, Qualcomm Technologies, Inc. is planning to buy NXP Semiconductors, the existing main market player.
  • Consumer firms like Apple, Huawei, and Xiaomi also enter the market. They come from the consumer industry. They could only create the automatic part, or the whole electric automobile, in accordance with their strategy, such as Huawei.
  • Foxconn, which is well recognized for its position in the Apple supply chain, partners and expands automotive activities with numerous companies like Apple and Stellaris. The subcontractor’s new role is growing like Foxconn, and Magna will assemble the automobile, according to the cooperation between Fisker and Magna. In the future, new automotive manufacturers can be seen as fabulous and rely on subcontractors' experience.
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